It’s not often I come across something so simple AND where the success rate is proven under the strictest of test conditions Earlier this year I came across the most basic of techniques that should be used in every single business, in every area where a business is looking to improve. Time to implement –… Continue reading Saving .75M Lives? Think What It Could Do For Your Business
Imagine the scene, 3 pm, Thursday afternoon in March. Bright blue sky visible through the boardroom window, cold and changeable weather, but not bad for the time of year. I sit opposite a Managing Director of a business I’d been working with for a few weeks. The desk held a single piece of paper. On that… Continue reading What Happens When the Decimal Point Disappears
As anyone who reads my blog regularly knows – I have a love hate relationship with the term Sales 2.0 – personally although it’s called Sales 2.0, I would rather it be called Sales and Marketing 2.0. If we look at the basic definition of Marketing – taking your product/service to the prospect’s playgrounds and… Continue reading Sales 2.0 – Catch Up or Get Caught Out
I was with an MD a few weeks ago mapping out the sales strategy for 2014, he is a new client and whilst he had made money in 2013, the margins were shrinking and he felt his firm were being held to ransom by customers who were having their heads turned by competitors offering more commodised… Continue reading Performance Management in the Sales Process – Daily, Pro-active with Remedial Action
Over the years I have been party to many discussions about whether Sales is a Science or an Art… and the jury is still out. We have all been sold to in either in retail or a business capacity, and some sales processes we may have enjoyed more than others. Maybe this constitute Art? If… Continue reading Selling – Art or Science?
Delivering Sales Training is about making a measurable and sustainable difference in outputs, behaviours and in alignment with corporate sales goals and strategies. At Morton Kyle, we are as driven to get results from your team as you are. Your success means we know we have done a great job for you. To do this… Continue reading Using Return on Investment to Drive Sales Performance